Video Production Blog

XVP’s Expert Insights:

Explore expert tips and industry tricks for creating captivating commercial videos that elevate your brand, courtesy of our experienced team.

Conducting Better Interviews

Interviews are a big part of any videographer’s job. Whether it’s promotional, documentary, or corporate...

Working With (Bad) Audio

When you’re a video editor, you spend a lot of time futzing around with audio....

AI in Premiere Pro: The Best & Worst New Features

As AI-generated content improves, those of us in video production grow understandably wary. I mean,...

The ROI of a Video Ad: How to Measure Its Impact (Without Needing a Degree in Math)

Alright, let’s talk about something everyone cares about: money. Specifically, your money and how video...

WHACK IT!

Does your scene need a romantic dream-like look? Or maybe you’re trying to show a...

Let’s Look at Look LUTs

There was a time when I bought into the promise of LUTs (Lookup Tables). Like...

6 Steps to Crafting Engaging Corporate Social Media Videos

Let’s face it, mastering corporate social media can be like a relentless ocean voyage. Its...

Working with Multi-Camera Sequences in Premiere Pro (v24.5)

Multi camera editing… It seems like most editors either live in the world of long-form...

Tips for Directing Non-Actors

Oftentimes in the video world, you’ll find yourself working with non-actors in a scripted piece....